Products & Services

In 2025, MASAE Analytics was commissioned by the Global Center on Adaptation (GCA) to empower the Government of Tanzania in addressing the challenges posed by climate change. Our goal was to create an accessible, user-friendly platform that would allow government departments across Tanzania to visualise climate risks and integrate this information with their own data for smarter decision-making.

In 2024, MASAE was entrusted by UNESCO Yemen, under the Global Partnership for Education (GPE), to design and implement a modern Education Management Information System (EMIS) for the country’s Ministry of Education. This initiative aimed to transform the way educational data is collected, managed, and visualised, supporting better decision-making for schools across Yemen.

From 2023 to 2024, MASAE partnered with an international hotel chain to help them monitor and advance their environmental goals. The focus was on assessing the Green Plot Ratio (GPR)—a measure of the amount and types of vegetation present across their properties. By accurately mapping and analysing vegetation, the hotel chain could better assess its overall environmental impact.

In 2022, MASAE collaborated with GIZ to develop a centralised, open-source Geographic Information System (GIS) for managing irrigation channels in Iraq. The platform was designed to streamline the monitoring and maintenance of water infrastructure, supporting sustainable resource management in a region where efficient water use is critical.

In 2021, MASAE partnered with GIZ to assess the impact of irrigation network restoration efforts in Anbar governorate, Iraq. The project focused on evaluating the effectiveness of rehabilitated irrigation canals in supporting agricultural productivity and local livelihoods.

In 2021, MASAE was commissioned by the World Bank and the IFC to help a leading Mobile Money Operator (MMO) in Madagascar strengthen its distribution network. The project focused on analysing agent locations and identifying areas with unmet demand, supporting the expansion of financial services in underserved regions.

Towards the end of 2019 and the beginning of 2020, East Africa faced devastating locust swarms that wreaked havoc on crops and fields. MASAE Analytics responded by employing data science, GIS, and mapping to estimate the extent of the damage using satellite imagery.

In 2020, MASAE partnered with AFD to assess deforestation in the Sahel region, with a focus on Niger. The project aimed to monitor forest resources using advanced satellite data and ground truthing techniques, providing vital insights for sustainable land management.

In 2018, MASAE Analytics supported the International Organisation for Migration (IOM) in Somalia by mapping the trajectories of demobilised fighters as part of the Disarmament, Demobilisation and Reintegration (DDR) programme. The project aimed to better understand the movements and reintegration prospects of former Al Shabaab soldiers.

UNHCR tasked Altai Consulting and MASAE Analytics to evaluate the contribution of cash-based interventions to the prevention, mitigation, and response to Sexual and Gender-Based Violence (SGBV) in Lebanon. The project combined data science and ground truthing to assess the effectiveness of these interventions in supporting vulnerable populations.

In 2018, MASAE Analytics was commissioned by AFD to build the Sahel Alliance Open Data Portal—a comprehensive database and dashboard for managing project portfolios and results data. The platform was designed to support more than 500 projects, representing a budget of nearly €1.8 billion, and to provide stakeholders with transparent, accessible information on development activities across the Sahel region.

In 2017, MASAE Analytics, in partnership with Altai, was contracted by UNDP to operationalise the Fragility Index Maturation Model in Jubaland, Somalia. The goal was to model how macro-economic parameters influence socio-economic outcomes and to quantify the impact of interventions in fragile contexts.

MASAE Analytics supported a mobile money operator in building monitoring dashboards to track agent performance. The project aimed to help the operator grow its business, reach new customers, and optimise its network by providing the right incentives and monitoring tools for agents.

MASAE Analytics was engaged to develop a geographic sampling frame for a large-scale community survey in Ethiopia, focusing on rural and host communities around 10 refugee camps across four regions. The project utilised remote sensing and data science to remotely sample 900 dwellings, ensuring representative and efficient data collection.

MASAE, in partnership with the Bill & Melinda Gates Foundation (BMGF), pioneered the use of mobile operator Call Data Record (CDR) data to detect and map rural markets in Uganda, Madagascar, and Tanzania. The objective was to support vaccination and development programmes by providing accurate, up-to-date information on rural population gatherings.

MASAE provided granular geomarketing insights for mobile network operators (MNOs) and mobile money providers in East Africa. The project aimed to help operators better understand where they could acquire customers, optimise staffing, and boost usage, despite often having only regional-level statistics on their users.

MASAE Analytics conducted a pioneering study to detect and estimate the presence of Syrian refugees in Lebanon using satellite imagery and artificial intelligence. The project addressed the challenge of monitoring informal settlements in a context where many refugees live outside official camps.

MASAE Analytics was tasked by the World Bank to develop a dashboard highlighting the most important findings from a household survey on the use of mobile money services in Somalia. The interactive platform enabled users to analyse and visualise key trends, supporting evidence-based policy and programme design.

MASAE Analytics was contracted by AFD to organise and collect monitoring and learning information for the Minka Middle East fund. This €409 million fund is implemented across 36 projects and 49 implementing partners in four countries, supporting peace building and resilience in the region.

MASAE collaborated with the Bill & Melinda Gates Foundation (BMGF) and partners to develop web platforms targeting cash-in/cash-out (CICO) agents in underserved regions. The project focused on identifying and addressing “white spots”—areas with no CICO agents—in countries including Congo, Colombia, Ethiopia, Kenya, Pakistan, and Malawi.

MASAE was commissioned by a leading Iraqi mobile operator to deliver a comprehensive customer segmentation analysis. The goal was to better understand user behaviour and optimise marketing strategies using advanced data science techniques.

MASAE supported the Africa Regional Climate and Nature Programme (ARCAN), a transformative initiative addressing interconnected climate, ecological, and socio-economic challenges across Africa. At the heart of this effort is a custom dashboard designed to synthesise and visualise critical data, empowering stakeholders to track progress and make informed decisions at continental scale.